Personal voice in professional writing

I write daily on this blog: simple writing, and more like public journaling – a personal voice in professional writing. Even if no one reads this, I would still write.


Because when I know I have to write something tomorrow, it forces me to think, form opinions, and invent ideas. It’s a daily exercise in a thoughtful examination of my world. I might say something that helps someone else. One of my opinions might stand the test of time. If I share it publicly, I will show up with the intent to form those perspectives and invent ideas.

And if someone printed one of my posts to put on the refrigerator or someone shared what I wrote with their team, that would be best.

I seek to leave behind this trail of exploration, day after day, week after week, year after year, and I can’t help but get better at what I do. I’m the type of person that wants to get better at what I do.

It starts as a commitment that evolves into a habit. I also love it.

Simultaneously, if you are reading this, and as a result, I earn your trust because of it, that’s the sweet spot.

Ultimately, my goal is to be trusted in a way that I can create awareness and make positive change. Writing this “blog” is the minimum viable way I can begin to do that, and it’s a start.

Let’s not call this a blog. Instead, it’s a personal voice in professional writing. It’s about taking the time to talk to the people who want to be talked to and earning their permission.

I won’t achieve that by manipulating SEO or the latest social media strategy. No, I gain trust and approval by showing up in a way that you’d want someone to show up for you. Right now, you and I’re sitting down for coffee to chat.

In short, I write these small things every day. It’s a habit. Therefore, I have to say something tomorrow. As a result, I’ll form opinions and invent ideas. In time, leaving a trail of exploration makes me better. My goal is to create awareness and positive change by earning trust. It’s personal writing within the practice of being a professional.

Introducing Eric L. Walker, Content Marketing and Copywriter for Hire

Hey Mom, look! My first post on my freelance writing website…

My goal with this website is to convince the right visitors to stay and continue reading.

Here are three things I seek to accomplish with this site:

  • Clearly define an offer – see my services page.
  • Specify who it’s for – see below.
  • Differentiate my value – check out the testimonials.

Let’s start by making clear who I am helping. This will modify and evolve based on every client I work with, but for starters, this is what I can help people do.

I help owners, influencers, and marketers share relevant, engaging content for their target audience, so they get the communication right and earn the trust to make more profitable transactions.

I help good people who have a good cause get the communication right, so they earn the trust necessary for world-changing transactions.

I help affiliate marketers who aren’t going fast enough create relevant, exciting content for their target audience to accelerate results.

Hello, I’m Eric L Walker.

I offer content marketing and copywriting services.

This means I know how to help you get the communication “just right.”

Remarkable communication for your website pages, blog posts, email opt-in pages, and how to organize all marketing collateral so that it translates into leads and sales.

To put it another way…

Suppose you are an owner, influencer, or marketer. In that case, I create relevant, exciting content for your target audience, so the communication is “just right,” which means you will earn the trust to make more profitable transactions.

Reach out to me to talk about your project.